Key Points:
- Samsung and Seoul National University established a joint research center to focus on Artificial Intelligence (AI).
- The collaboration aims to bolster Samsung’s AI technology and product competitiveness.
- The research will prioritize on-device and multimodal AI advancements.
Samsung Electronics and Seoul National University (SNU) have joined forces to establish a cutting-edge Artificial Intelligence (AI) research center in South Korea. This strategic partnership signifies Samsung’s commitment to solidifying its position at the forefront of AI development. The research facility, situated at SNU’s Global Campus Education Center, will serve as a collaborative hub for industry and academic expertise.
Over the next three years, Samsung’s Device Experience (DX) Division and SNU’s interdisciplinary AI program will synergistically tackle research projects geared towards propelling AI advancements. The core areas of focus will be on-device AI and multimodal AI, which are poised to revolutionize the future of human-computer interaction.
On-device AI empowers electronic devices to process and analyze data locally, on the device itself, rather than relying solely on cloud-based processing. This translates to faster response times, enhanced privacy, and improved functionality even in limited-connectivity environments. Multimodal AI, on the other hand, bridges the gap between different sensory modalities, allowing machines to understand and respond to a combination of visual, auditory, and textual inputs, mimicking how humans naturally interact with the world.
Samsung has already made significant strides in integrating AI functionalities into its products. From the intuitive search capabilities of Circle to Search to the real-time language translation and image optimization features offered by Galaxy AI, Samsung is demonstrably committed to AI innovation. The company’s recent forays into Bespoke AI and AI TV further underscore its commitment to expanding the reach of AI technology across its product portfolio.
This collaborative venture with SNU signifies Samsung’s intent to not only leverage cutting-edge academic research but also foster the next generation of AI talent. By nurturing a robust research environment and actively recruiting skilled researchers, Samsung is strategically positioning itself to become a dominant player in the ever-evolving AI landscape.
