Ahead of the global launch, Samsung showcased its Neo QLED 8K smart TV at a massive outdoor advertisement at Piccadilly Circus in London,, England on 2 (local time).
The ad captures the sweet and warm journey of the protagonist sharing the most enjoyable experience through the Neo QLED 8K with the best picture quality and sound after various attempts to create a “wow” moment for his cat.
Samsung designed this video to reflect the tastes of the MZ generation, which values emotional and humorous communication, and to showcase “the best of TV” that can be enjoyed in everyday life.
New products for 2023, including the Neo QLED 8K, will be released sequentially worldwide, starting with the 9th in Korea.
According to market research company Omdia, Samsung Electronics has overtaken Neo QLED for 17 consecutive years to hold the top spot in the global TV market by value in 2022 with a 29.7% share.
// Source
