Here’s a breakdown of the key points:
- YouTube Asks iOS Users for Tracking Permission: YouTube will soon ask iPhone and iPad users to allow tracking for more relevant ads. This aligns with Apple’s App Tracking Transparency (ATT) policy.
- Personalized Ads vs. Less Relevant Ads: Users can choose “Allow” for targeted advertising or “Ask App Not to Track” for less-personalized ads.
- Buildable Chrome Dino in LEGO-Style: Google’s official store now offers a 233-piece LEGO-like set to build the iconic Chrome Dino offline game character.
This article explores these two recent developments:
1. Personalized Ads on YouTube for iOS
- Following Apple’s ATT policy, YouTube will request permission from iOS users to track their activity across other apps and websites. This data helps deliver more relevant advertising based on user interests. Users can opt-in for “Allow” or choose “Ask App Not to Track” for a less personalized ad experience.
2. Build Your Chrome Dino
- Nostalgia alert! The beloved Chrome Dino offline game character is now available as a buildable LEGO-like set. Google’s official merchandise store offers this 233-piece kit for $40. With limited quantities available, fans should act fast to secure their own Chrome Dino.
